Sleepyhead New Zealand

• Present the revised Sleepyhead brand
• Provide an experience for the user that is interesting and informative
• To develop an intuitive, clear and concise site; for visitors wanting to know more about Sleepyhead products and service.
• To answer the question, "What's in a bed?" in a visually stimulating way
• Ability for Sleepyhead to promote its web site in traditional marketing communications as an information source for the Sleepyhead product range
• Ability to receive customer enquiries for more information from the website via enquiry form and thank you message

The Sleepyhead target audience is extremely broad, ranging from late teens to retired adults.
 

• A new design was created that conveys Sleepyhead as a modern, technically advanced company with a strong heritage
• To communicate the Sleepyhead range in terms of comfort, long life, design & technology the information was supported by a visually stimulating Inside of Your Bed section that uses Flash technologies to encourage users to explore the Sleepyhead bed.
• To inform consumers about the Sleepyhead company, Netbyte created an interactive timeline that illustrates Sleepyheads key achievements over the years.
• An interactive store locator map allows NZ site visitors to easily retrieve Retailer details including specific Web and Email addresses. Sleepyhead have the ability to update this via a tailored content management system.
• To ensure that the Sleepyhead website catered for a broad target market Netbyte ensured that the site was compatible across all major system and browser configurations.
• Ability for Sleepyhead to manage the content and promotional tiles in the Latest Developments section of the website

• HTML
• DHTML
• PHP
• XML
• JavaScript
• Macromedia Flash

• Linux